Yves Foulon, Mayor of Arcachon, presented the review of the tourist season, which saw a satisfactory start, a sharp downturn due to the fires in late July and early August, followed by a recovery in activity. The destination adapted by introducing new summer events.
The city's strategy focuses on year-round tourism, emphasizing the need to further develop the shoulder seasons. This approach is bolstered by the Arcachon Tourist Office receiving the national 'Destination of Excellence' label in 2026.
This national label highlights the quality of the welcome provided to visitors, encompassing visitor satisfaction, accessibility, environmental responsibility, and internal organization. It is a recognition of the teams' work and a commitment to the resort's future.
